For the second year running, Norwegian consumers have named Hurtigruten the most sustainable brand in Norway within the travel and tourism category.
In the 2025 Sustainable Brand Index survey, where 10,000 Norwegian consumers were asked about their perceptions of various brands' sustainability efforts, Hurtigruten ranked highest in the travel category.
“We see this recognition as a valu
- Hurtigruten extends its popular astronomy voyages to its premium, all-inclusive North Cape Line next winter. Also launches the cruise and land-based Savor the Northern Lights which features the very best of Norway and Finland -
NEW YORK CITY, USA (March 3, 2025) – Hurtigruten, the undisputed authentic travel expert on Norway which has been sailing under the Northern Lights for more than 130
Hurtigruten Group AS (the “Company”, together with its subsidiaries, “Hurtigruten”) today announces the completion of its acquisition by a consortium of investors (“the Consortium”). The closing of this transaction concludes the process to separate Hurtigruten from Hurtigruten Expeditions Holdings Ltd (together with its subsidiaries, “HX”) – both were previously part of one corporate group.
NEW YORK CITY, USA (February 11) – Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, has launched a Buy One, Get One Free flash sale, valid now through February 21, 2025, on select departures on the six-day Original Coastal Express from Kirkenes to Bergen April through September 2025. Hurtigruten has operated this southbound itinerary since 1893, where gues
In celebration of Sami National Day on February 6, Hurtigruten is proud to introduce Máret Rávdná Buljo as our new culinary ambassador.
Máret is an experienced advocate of Sami culinary culture, a reindeer herder, and a passionate custodian of Sami traditions. She brings to light the stories, knowledge, and values deeply embedded in the Sami people’s connection to nature and food.
"I fe
Damian Perry confirmed to lead a dedicated Hurtigruten APAC Team.
Oslo, Norway (5 December 2024) – Hurtigruten, renowned for its iconic Norwegian coastal voyages, is strengthening its presence in the Asia-Pacific (APAC) region by establishing a dedicated team for sales operations. This move follows the recent announcement of an ownership change and Hurtigruten's transition to full independence
Announcement Underpins an Exciting New Chapter for Hurtigruten, a Company with a Legacy Spanning over 131 YearsNew Investment of approximately EUR 110m of Long-Term Funding to Support the Business’ Future Growth and Facilitate the Final Phase of the Separation of the Group, Combined with a Significant Deleveraging of the Existing Debt and Refinancing of Existing Maturities to Provide Execution Run
Hurtigruten, the iconic leader in Norwegian coastal voyages, has been ranked the top operator in the 2024 Friends of the Earth (FoE) Cruise Ship Report Card, earning a B+ rating – the highest score awarded this year. This recognition underscores Hurtigruten’s dedication to advancing environmentally responsible maritime travel and its leadership in setting new standards for the industry.
New York City, United States (November 12, 2024) – Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, is offering discounts of up to 50% off select sailings during its Black Friday sale, which runs November 13 through December 2, 2024.
Launching November 13, 2024, for travel advisors and November 15, 2024, for bookings through Hurtigruten.com or Hurtigrute
New York City (October 11, 2024) – Hurtigruten, one of the leading sustainable brands in travel, has released its updated plans for its Sea Zero project, the zero-emission ship scheduled to debut in 2030, as it is in its research and development phase. With the help of large batteries, sails, and other innovative solutions, the ship will be able to sail entirely emission-free during normal operati
Oslo, Norway (September 10, 2024) – Hurtigruten is not only the iconic leader in Norwegian coastal cruise voyages but also the best opportunity to see what has once again been ranked as the number one bucket list trip/experience: the Northern Lights.
September marks the start of the official Aurora Borealis season, and the coming months will provide one of the best ever viewing opportunities a
New York City (September 4, 2024) – Hurtigruten has launched its new Norwegianess campaign a week after it received its Made in Norway certification from Innovation Norway. The 131-year-old Norwegian legacy cruise line was the only travel brand part of the initiative created to promote and celebrate the very best of Norwegian craftsmanship, authenticity, and sustainability on a global scale.
Hu
Oslo, Norway (August 22, 2024) – Hurtigruten, the undisputed travel expert on Norway and its stunning coastline, is the only travel brand part of the new major initiative Made in Norway, a visionary project by the Norwegian government and spearheaded by Hurtigruten partner Innovation Norway. The initiative has been created to promote and celebrate the very best of Norwegian craftsmanship, authenti
Oslo, Norway (June 25, 2024) – In 2023, Hurtigruten launched the concept "Bubbles from the Sea" (“Havets bobler” in Norwegian), the first underwater-aged sparkling wine matured in the Arctic region. A new batch of bottles has been stored and collected, this time from the northernmost point of the Norwegian coast, near Kirkenes. Never has wine been water-aged this far north. "Bubbles from the Sea"
Oslo, Norway (June 25, 2024) – Hurtigruten , the undisputed travel expert on Norway and its stunning coastline, is celebrating 131 years of sailing the renowned Norwegian coastline by running a North American Birthday Sale between June 25 and July 16, 2024.
Since July 2, 1893, Hurtigruten has sailed almost the exact same 34 ports as its Original Coastal Express Voyages does today, making it one
Hurtigruten's SeaZero project has won the award for Best Concept Ship Design at the prestigious Electric & Hybrid Marine Awards.
OSLO, Norway (June 19, 2024) – The first renderings of Hurtigruten’s SeaZero project were released almost exactly a year ago, and last night, the initiative was awarded first place in the category of Concept Vessel Design of the Year at the Electric & Hybrid
Oslo, Norway (May 14, 2024) – Hurtigruten, the undisputed travel expert on Norway and its stunning coastline, has unveiled its latest addition: Signature, its premium category crafted to elevate the coastal Norway cruising experience. This offers an unrivaled way to experience the coastline, demonstrating Hurtigruten's commitment to innovation and meeting the desires of travelers seeking extraordi
Oslo, April 29, 2024: Hurtigruten, recognized as Norway's leading cruise company, proudly showcases significant advancements in its sustainability efforts. The company unveils its ESG results for 2023, highlighting substantial reductions in carbon emissions and unveiling ambitious plans for further improvements in the years ahead.
"In 2023, Hurtigruten has made considerable progress in reducing
Oslo, Norway (April 16, 2024) — With a groundbreaking initiative building on circular economy principles, Hurtigruten is working towards drastically reducing and recycling edible food waste from its fleet operations. A specially designed reactor at one of its ports converts edible food waste into compost used to grow vegetables for Hurtigruten, aligning with Hurtigruten’s sailing towards zero-edib
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