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In the ocean basin at Sintef, a number of different tests of the ship design can be carried out. Photo: Espen Mills / Hurtigruten

Sea Zero Takes Shape: Hurtigruten Reveals Updated Ship Design After Successful Model Testing in Norway

Hurtigruten’s vision for the world’s most energy-efficient cruise ship is advancing, with its groundbreaking Sea Zero project recently completing a new phase of rigorous testing at SINTEF Ocean’s facilities in Trondheim. Large battery packs, retractable sails, air lubrication systems, contra-rotating propellers and an energy-optimised hull are among the innovations being evaluated.

In recent years, Hurtigruten has made significant upgrades to its fleet. MS Nordlys is now being converted into a hybrid ship, the company’s fourth. Photo: Ole C. Salomonsen.

Hurtigruten named most sustainable brand within the travel & tourism industry in Norway


For the second year running, Norwegian consumers have named Hurtigruten the most sustainable brand in Norway within the travel and tourism category.
In the 2025 Sustainable Brand Index survey, where 10,000 Norwegian consumers were asked about their perceptions of various brands' sustainability efforts, Hurtigruten ranked highest in the travel category.
“We see this recognition as a valu

Watching the Northern Lights onboard Hurtigruten. Photo by Espen Mills.

The world’s only Chief Aurora Chaser is now also available on Hurtigruten’s premium Signature voyages

- Hurtigruten extends its popular astronomy voyages to its premium, all-inclusive North Cape Line next winter. Also launches the cruise and land-based Savor the Northern Lights which features the very best of Norway and Finland -
NEW YORK CITY, USA (March 3, 2025) – Hurtigruten, the undisputed authentic travel expert on Norway which has been sailing under the Northern Lights for more than 130

Hurtigruten's MS Trollfjord sailing the Norwegian Coast

Acquisition of Hurtigruten Completes with New Capital for Growth Ambitions

Hurtigruten Group AS (the “Company”, together with its subsidiaries, “Hurtigruten”) today announces the completion of its acquisition by a consortium of investors (“the Consortium”). The closing of this transaction concludes the process to separate Hurtigruten from Hurtigruten Expeditions Holdings Ltd (together with its subsidiaries, “HX”) – both were previously part of one corporate group.

Hurtigruten’s MS Richard With in Raftsundet. Photo: Espen Mills

Hurtigruten launches Buy One, Get One Free Flash Sale on Norwegian Cruises

NEW YORK CITY, USA (February 11) – Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, has launched a Buy One, Get One Free flash sale, valid now through February 21, 2025, on select departures on the six-day Original Coastal Express from Kirkenes to Bergen April through September 2025. Hurtigruten has operated this southbound itinerary since 1893, where gues

Máret Rávdná Buljo is Hurtigruten's new culinary ambassador.

Hurtigruten strengthens commitment to Sami culinary culture with new culinary ambassador


In celebration of Sami National Day on February 6, Hurtigruten is proud to introduce Máret Rávdná Buljo as our new culinary ambassador.
Máret is an experienced advocate of Sami culinary culture, a reindeer herder, and a passionate custodian of Sami traditions. She brings to light the stories, knowledge, and values deeply embedded in the Sami people’s connection to nature and food.
"I fe

Damian Perry will lead the Hurtigruten team in APAC. Photo: Hurtigruten

Hurtigruten announces new leadership structure in APAC

Damian Perry confirmed to lead a dedicated Hurtigruten APAC Team.
Oslo, Norway (5 December 2024) – Hurtigruten, renowned for its iconic Norwegian coastal voyages, is strengthening its presence in the Asia-Pacific (APAC) region by establishing a dedicated team for sales operations. This move follows the recent announcement of an ownership change and Hurtigruten's transition to full independence

Hurtigruten Announces Acquisition by Consortium of Existing Investors Contributing More Than EUR 360m of New Capital into the Business

Hurtigruten Announces Acquisition by Consortium of Existing Investors Contributing More Than EUR 360m of New Capital into the Business

Announcement Underpins an Exciting New Chapter for Hurtigruten, a Company with a Legacy Spanning over 131 YearsNew Investment of approximately EUR 110m of Long-Term Funding to Support the Business’ Future Growth and Facilitate the Final Phase of the Separation of the Group, Combined with a Significant Deleveraging of the Existing Debt and Refinancing of Existing Maturities to Provide Execution Run

Hurtigruten ship sailing in Raftsundet, Norway. Photo: Hurtigruten/Trym Ivar Bergsmo

Hurtigruten Ranked Number One in Friends of the Earth’s 2024 Cruise Ship Report Card

Hurtigruten, the iconic leader in Norwegian coastal voyages, has been ranked the top operator in the 2024 Friends of the Earth (FoE) Cruise Ship Report Card, earning a B+ rating – the highest score awarded this year. This recognition underscores Hurtigruten’s dedication to advancing environmentally responsible maritime travel and its leadership in setting new standards for the industry.

Hurtigruten's MS Richard With under the Northern Lights in Arctic Norway. Photo: Hurtigruten

Hurtigruten Offers Up to 50% Off During Black Friday Sale

New York City, United States (November 12, 2024) – Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, is offering discounts of up to 50% off select sailings during its Black Friday sale, which runs November 13 through December 2, 2024.
Launching November 13, 2024, for travel advisors and November 15, 2024, for bookings through Hurtigruten.com or Hurtigrute

Rendering of the updated Sea Zero ship by Vard.

Hurtigruten reveals updated plans for its zero-emission cruise ship of the future

New York City (October 11, 2024) – Hurtigruten, one of the leading sustainable brands in travel, has released its updated plans for its Sea Zero project, the zero-emission ship scheduled to debut in 2030, as it is in its research and development phase. With the help of large batteries, sails, and other innovative solutions, the ship will be able to sail entirely emission-free during normal operati

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