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  • Hurtigruten Tops NABU Environmental Ranking for Fourth Consecutive Year

    Hamburg/Oslo, 11 September 2025 – In the latest cruise ship ranking by the Nature and Biodiversity Conservation Union (NABU Germany), the company has once again secured the top position — this year, alongside Havila. With this result, Norwegian operators once more lead the field.
    NABU’s recognition highlights both the measures already implemented to reduce emissions across Hurtigruten’s fleet a

  • Hurtigruten Appoints Lisa Warner as New Chief Marketing & Digital Officer

    Hurtigruten, the leader in iconic Norwegian coastal voyages, has announced the appointment of Lisa Warner as its new Chief Marketing & Digital Officer (CMDO). Lisa joins Hurtigruten with over 20 years of experience in the travel industry, having held senior leadership positions with Saga Travel Group, Abercrombie & Kent, Cox & Kings, G Adventures and Trailfinders.

    Lisa Warner onboard MS Nordlys
  • Hurtigruten Launches Fall Promotion Following Strong Summer Booking Growth

    New York City, USA (September 3, 2025) – Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, has launched its annual fall sale following a record summer of bookings. The campaign, Reconnect in Norway, is live until November 16, 2025, valid for travel between October 2025 and September 2026.
    Customers can now book Hurtigruten’s Original Voyages, which the cr

  • Hurtigruten Reports Strong Growth in Guest Numbers and Financial Results

    Following the successful restructuring of the company earlier this year - including the split from cruise expedition company HX - Hurtigruten now operates 10 ships along the Norwegian coast as well as land-based tour operations in Svalbard. The financial results Hurtigruten reports today are the first as a standalone company since the split.

  • Hurtigruten Adds Two New Svalbard Tours Due to Increasing Demand and Introduces Open Village Concept for Even More Immersive Experiences

    New York City, USA (August 25, 2025) - Hurtigruten, the undisputed authentic travel expert on Norway and its stunning coastline, continues to strengthen its focus on Svalbard, one of Norway’s most popular destinations.
    The cruise line has announced two new tours for 2026 and beyond that combine its popular Svalbard Line with days of excursions in Svalbard, as well as the popular ‘Norway in a N

  • Hurtigruten Named Best Small Ship Ocean Cruise Line at The Telegraph Travel Awards 2025

    London, UK (July 23, 2025) – Hurtigruten, the leader in iconic Norwegian coastal voyages, is proud to announce its recognition as 'Best Small Ship Ocean Cruise Line' at the 2025 Telegraph Travel Awards. Voted for by nearly 20,000 readers, this prestigious accolade marks Hurtigruten’s return to the top spot, having last received the honour in 2018.
    The Telegraph Travel Awards are among the most

  • The Antidote to Overtourism? Hurtigruten Introduces 'Open Village' Experiences Along Norway’s Remote Coastline

    As summer holidays get into full swing and overtourism challenges continue to grow across Europe, Hurtigruten is offering a quieter, more meaningful alternative with its new ‘Open Village’ concept in Norway. These exclusive, community-driven experiences invite guests to connect with locals and experience everyday life in three peacefully remote coastal villages - Træna, Bessaker, and Sæbø.

  • Hurtigruten Expands Signature Fleet with MS Midnatsol from Summer 2026

    MS Midnatsol will join sister ship, MS Trollfjord, and MS Finnmarken in the Signature fleet for the summer 2026 season, following a comprehensive upgrade of the onboard facilities. At the same time, MS Vesterålen will return to full-time service with the Original Coastal Express fleet on the Bergen–Kirkenes route, supporting the state contract.

  • Hurtigruten appoints Iain Powell as new Chief Commercial Officer

    Hurtigruten is pleased to announce the appointment of Iain Powell as the company’s new Chief Commercial Officer (CCO). As CCO, he will now lead Hurtigruten’s global commercial strategy, strengthen the company’s market position, and drive further growth.

  • Hurtigruten Launches Culinary-Themed Itineraries Showcasing the Best of Norway’s Food and Beverage

    – New culinary voyages build on Hurtigruten’s award-winning Norway’s Coastal Kitchen program –
    Oslo, Norway (April 29, 2025) – Hurtigruten, the iconic leader in Norwegian coastal voyages, announces a new culinary and drink-themed itinerary launching this fall. The seven-day voyage includes three nights onboard the Original Coastal Express from Bergen to Stamsund, two nights at partner farms in

  • Hurtigruten ship returns to its original name – MS Finnmarken


    Oslo, Norway (April 11, 2025) – One of Hurtigruten’s most well-known ship names is returning to the fleet. From mid-May 2025, the ship currently operating as MS Otto Sverdrup will be known by its original name: MS Finnmarken.
    “Finnmarken is a name rich in history and meaning – for our guests, our employees, and the Norwegian coast,” said Hedda Felin, CEO of Hurtigruten.
    The current ship

  • Sea Zero Takes Shape: Hurtigruten Reveals Updated Ship Design After Successful Model Testing in Norway

    Hurtigruten’s vision for the world’s most energy-efficient cruise ship is advancing, with its groundbreaking Sea Zero project recently completing a new phase of rigorous testing at SINTEF Ocean’s facilities in Trondheim. Large battery packs, retractable sails, air lubrication systems, contra-rotating propellers and an energy-optimised hull are among the innovations being evaluated.

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